Close
    • Back | Home Agenda
    Share speaker Print

    Isabel Garaña

    Isabel Garaña | TURESPAÑA
    Isabel Garaña

    Biography

    -

    Sessions

    13:40h
    Round Table | The Horeca Hub The Shift

    The Map of New Tourism

    Inma de Benito
    Inma de Benito Confederación Española de las Organizaciones Empresariales (CEOE) Director of Tourism, Culture and Sport. CEOE Moderador
    Segundo López Vazquez
    Segundo López Vazquez Minor Europe & Americas Vice President F&B Minor Europe & Americas Speaker
    Isabel Garaña
    Isabel Garaña TURESPAÑA - Speaker
    Carolina Herrero
    Carolina Herrero ALA - Speaker

    2026-03-23 13:40 2026-03-23 14:20 Europe/Madrid The Map of New Tourism

    A conversation about the new tourism landscape, addressing the evolution of destinations, connectivity, emerging consumption habits, and the role of the different actors in the value chain within a context of global transformation. In a country approaching 100 million visitors, understanding who comes and how they consume is key to designing more profitable, coherent, and sustainable HORECA models in each destination.

     Talk Stage 2 - The Horeca Hub
    Mon 23
    13:40h - 14:20h Talk Stage 2 - The Horeca Hub Free access
    Read more
    Close